Poughkeepsie, NY....County Executive William R. Steinhaus is pleased to announce two Dutchess County employees have received awards from the National Association of County Information Officers (NACIO) for outstanding contributions in the field of public information. Winners of the NACIO 2005 Awards of Excellence are: MaryAnn Lohrey, M.S., Communications Director, Dutchess County Department of Mental Hygiene, and Patricia M. Houston, Graphic Designer, Dutchess County Department of Planning and Development.
Over 500 entries from across the nation were received and reviewed in the various categories by a panel of public relations experts.
MaryAnn Lohrey’s entry, Alcohol Awareness Campaign 2004, received an Excellence award under the Citizen Education Projects category. The entry describes and illustrates the public relations efforts employed by the Department of Mental Hygiene in its observance of April as Alcohol Awareness Month. The 2004 campaign utilized media releases, a feature article, four print media advertisements on alcohol awareness, four public service announcements for radio and television and billboards throughout the county. In addition, a release, 1,500 flyers and several advertisements were created for the Department’s “Public Forum on Services for Persons Who Are Chemically Dependent,” which took place on April 1.
Patricia M. Houston’s entry, Panoramic Photographs for Dutchess County Buses received two awards: a Superior award under the Graphic Design category (Special Graphics), and a Superior award under the Photography category. The entry consisted of a series of 10 high-resolution digital panoramic photographs that were produced by stitching together anywhere from 2 to 10 separate images using specialized software. These images were then printed on high quality decal-like material, and applied to both sides of 15 new buses. The buses hit the road in August 2004, and are now out and about picking up commuters and singing praises of the scenic beauty that Dutchess County has to offer.
County Executive Steinhaus said: “It is a significant achievement that these Dutchess County entries have received this national recognition. I am proud to acknowledge the awards reflect the outstanding talent we have within our county staff.” The NACIO rules state each entry had been judged for its originality, effectiveness, results, degree of effort and difficulty, overall quality and strength of impression.
NACIO, a subsidiary of the National Association of Counties (NACO), will present the winners’ awards during the annual NACO Conference.